While many advertisers target high school and college students, older consumers have more spending money. “We advertise to an audience that has assets, not allowances,” bragged Henry Schleiff, head of Hallmark TV, in a NYTimes article noting that demographic shifts and a recession are making older consumers — long shunned in favor of free-spending, younger [...]

Tanya called from Las Vegas about a month ago.  ”Do you make websites?” she asked sweetly. “How about branding, print, collateral?”  Tanya admitted that she was appointment setting for her “boss,” Bob Taylor at TSSsales.com.  Bob never kept the appointment that Tanya set, and a month later I got a call from Steve Long in [...]

Make your business website easy to find, not only through search engines, but also through Linked In and Twitter. Click the headline to learn more.