Branding Does Not Mean Boring
Jul 5th, 2010 | By Anet Dunne | Category: Featured ArticlesBranding is important, but it doesn’t mean sanitizing what makes you special so that you can package yourself like a product. Here are two manifestos: one from a writer, one a company. The red poster on the left is the Lululemon Manifesto from a company in Burnaby (near Vancouver.) While their product is athletic wear, [...]



