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Archive for July 2010

Branding Does Not Mean Boring

Jul 5th, 2010 | By | Category: Featured Articles

Branding is important, but it doesn’t mean sanitizing what makes you special so that you can package yourself like a product. Here are two manifestos: one from a writer, one a company. The red poster on the left is the Lululemon Manifesto from a company in Burnaby (near Vancouver.) While their product is athletic wear, […]